Embedded Finance Guide
A short guide to embedded finance
Until now, financial services used to be exclusive to traditional financial institutions. To offer these services, a banking license was required, which comes with huge capital investment, strict compliance, and regulatory requirements. There are many non-financial companies that want to make embedded finance part of the holistic experience, and for a good reason.
Through embedded finance, non-financial institutions and brands can integrate financial products or services - like payments, insurance, lending or banking - to ease and enhance the overall user experience within their platform or app.
In this guide, we have unpacked the key areas within embedded finance and how it's influencing a new age of financial services.
“Embedded finance is transforming financial services for the better. Through API technology and partnering with banks and fintechs, non-financial companies can offer rich user experiences by embedding banking services directly into their platform”
Clayton Hayward, CEO Ukheshe